Residents of seaside town Newquay have been up in arms about offensive t-shirts being worn by uncouth youths, so much so that they have banned t-shirts with rude slogans. In India, I read today, banning isn’t quite enough for some t-shirts that cause outrage and anger. An article in The Times of India stated that “…..a resident of the town, bought the [offensive] Tshirt, without bothering about the controversial message on the garment, that said, “Eating beef twice a week would enhance your sex power.” When the youth came back to the shop to return it, the shopkeeper allegedly refused to take it, and the youth informed police about the matter. Meanwhile, getting to know about the incident, activists of Hindu organizations reached Subhash Chandra Bose Chowk and started demonstrations. They also burned the Tshirt at the chowk.”
Even though the t-shirts are continents apart, and the Indian slogan wouldn’t mean all that much to your average youth on an English beach, the reasoning behind the t-shirt culling is remarkably similar. Consider how many celebrities wear t-shirts with statements on them; Katie Price and Peter Andre played out their entire break-up via t-shirt slogans. T-shirts slogans have the ability to be seen from far away, and are often used to catch people’s eye, and sometimes be very contoversial. But there is a bit of a recurring theme; keep your slogan (reasonably) clean if you want to keep your t-shirt!

